When you’ve got a load of descriptions to write for your store, it makes sense to hire a freelance product description writer instead of writing them in-house.
As a product description copywriter, I write a LOT of descriptions for companies of all sizes and in all niches.
But I still get people asking: ‘Why would I want to hire a product description writer if I can write them in-house?’
It’s a good question, but there are three very good reasons why you might want to hire a writer instead of doing them all yourself.
1. You’ve got a tonne to write in a short period of time
The biggest one for most businesses is that they’ve got so many darn product descriptions to write. Many big stores have hundreds or even thousands of products that all need powerful copy written for them, and they just cannot get them all written using their own staff.
So they reach out to a freelance writer or copywriting agency instead, and they get them all written up in a matter of days or weeks rather than months.
2. They only come in from time to time
If you only add products to your store from time to time, you don’t want to hire a full-time staff writer to sort out the descriptions. It wouldn’t be worth the money.
So you have a freelance copywriter you can rely on, and you send them the work when it comes in.
3. It’s cheaper
Unless you have a lot of copy that you need to be written up on a daily basis, it often doesn’t make financial sense to have a full-time writer on your staff. So hire a freelance writer instead and only pay for the work they actually do.
You’re usually paying by the description rather than the hour, so a good product description writer will make sure they get as many done for you as they can in as short a time as possible, making sure you get the most bang for your buck.
Need some product descriptions written?
Whether you need to add a few new products every month or you’ve got a huge load that you need to be added in quickly, I’m your writer.
I have some clients I write for once every few months, and larger clients I write for every week. I’m flexible, so whatever works for you.
So give me a shout and let me know what you’ve got in mind. I’ll always be happy to write a small batch first to see how it goes.
Sound good? Then let’s talk.
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